Rankingswon.Clicks earned.30 SEO checks based on real rules, a report in plain language and an autopilot that turns the fixes itself.
The workshop loads your website, measures, checks and explains: Google visibility, load time, AI visibility. In the end you know exactly why you are not being found. And what to do about it.
30 checks. Zero guesswork.
Every finding tells you what the problem is, what it costs you and how to repair it. In plain language, not in jargon.
Titles & meta
Title, description, canonical: your ad space in Google results. The workshop measures length and sharpness and writes you the better version.
Structure & content
H1 hierarchy, alt texts, internal links: everything that lets Google and humans understand what your page actually is.
Technology
HTTPS, robots.txt, sitemap, status codes, redirects. The foundation that silently costs you visitors when it crumbles.
Speed
Server response, compression, image formats. After 3 seconds of loading, half your visitors are gone again.
AI visibility
GPTBot, ClaudeBot, PerplexityBot: the workshop checks whether the new search generation is allowed to read you at all.
Structured data
JSON-LD and schema markup: the code that lets Google understand your content and AI systems cite you.
The workshop turns the wrench itself.
Missing robots.txt, sitemap, meta tags, alt texts: the autopilot fixes them directly on your website. With a backup before every change and one click back to the original.
How the workshop works.
Check
30 checks based on real SEO rules: Google visibility, load time, mobile, structured data and whether ChatGPT & Co know anything about your site at all.
Understand
No tech gibberish. Every finding tells you what the problem is, what it costs you in visitors and exactly how to fix it.
Improve
Prioritized to-dos by impact and effort. And the autopilot fixes missing robots.txt, sitemaps, meta tags and alt texts automatically, with backup and one-click undo.
SEO, explained like to a human.
The four most important concepts behind the checks. No jargon, no marketing fluff.
Why your title is your most valuable ad space
The page title is the clickable blue text in Google results. It appears for every one of your pages and decides within a second whether someone clicks you or the competitor below.
The workshop formula: most important keyword first, concrete benefit in the middle, brand name at the end. Between 30 and 60 characters, then Google shows it in full.
- Wrong: „Welcome to our website“, it tells Google and visitors nothing
- Right: „Tennis for kids in Luebeck, free trial session“
- Verify: search your page on Google and see how the title really looks
Why load time loses visitors before they see you
After 3 seconds of loading, half your visitors are gone, back to the competition. The biggest share is server response time (TTFB) plus image sizes.
The workshop measures your server response in milliseconds and checks whether your images use the modern WebP format. Both are usually fixed in an afternoon: enable caching, convert images, done.
- Target: server response under 800 ms, the workshop measures it live
- Images in WebP instead of JPG: same picture, up to 80 % smaller
- Free helper: Cloudflare free accelerates pages worldwide
ChatGPT & Co: the new search engine nobody watches
More and more people ask ChatGPT or Perplexity instead of Google. These AI systems read the web with their own crawlers. If you block them, you do not exist to them.
The workshop checks your robots.txt and shows whether AI crawlers (GPTBot, ClaudeBot, PerplexityBot) are locked out. Plus: FAQ content with schema markup makes your site citable for AI answers.
- Blocked AI crawlers mean invisible in ChatGPT answers
- FAQ sections with schema markup are preferred citation sources
- Clear structure (H1, H2, short answers) helps machines understand you
Local search: the biggest lever for clubs and small businesses
„Tennis club Luebeck“, „pizzeria near me“: local searches carry the clearest intent, and competition is often weaker than for big generic terms.
Three levers, all free: a Google Business Profile with photos and opening hours, local wording in titles and content, and listings in local directories for backlinks.
- Google Business Profile: free, often more traffic than the website itself
- Location in title and H1 brings local searches straight to you
- Directories and partners deliver your first backlinks
Common questions. Honest answers.
What exactly does RankWerkstatt check?
Is the check really free?
What happens after I buy?
How fast will I see results?
Why is my position for a keyword bad?
Is the autopilot safe?
Scan your website. Free.
No sign-up, result in about one minute. The full report is a one-time €2.99, no subscription.
RankWerkstatt is part of the gemivo workbench.
+ 11German mini tools, all in the browser, all with one gemivo account: family board, club bar, fraud-mail protection, stock analysis, photo sorter. And RankWerkstatt for rankings.